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Facebook Promoting its Onavo VPN in Facebook iOS App

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Facebook has started promoting the Onavo VPN client it acquired back in 2013 directly within the Facebook app for iOS devices. A link to the Onavo VPN client is available in the Facebook app in the United States under a new “Protect” section of the Facebook navigation menu.

To get to it, tap on the hamburger menu in the right hand side of the app, and then scroll down. “Protect” features a blue icon with a shield, and when you tap on it, it links to the Onavo VPN app in the iOS App Store.

As TechCrunch points out, while Onavo offers to “keep your data safe while you browse” and let you know when you “visit potentially malicious or harmful websites,” Facebook’s real aim with Onavo is tracking user activity across multiple different apps to learn insights about how its customer base uses third-party apps.

But Facebook didn’t buy Onavo for its security protections.

Instead, Onavo’s VPN allow Facebook to monitor user activity across apps, giving Facebook a big advantage in terms of spotting new trends across the larger mobile ecosystem. For example, Facebook gets an early heads up about apps that are becoming breakout hits; it can tell which are seeing slowing user growth; it sees which apps’ new features appear to be resonating with their users, and much more.

In August of last year, The Wall Street Journal took a look at how Facebook uses Onavo to track what people do on their smartphones outside of the Facebook ecosystem. Using Onavo data, for example, Facebook was able to determine that the Instagram Stories feature was impacting Snapchat’s business well ahead of when Snap disclosed slowing user growth.

As The Wall Street Journal explains, whenever a person using Onavo opens an app or website, Onavo redirects the traffic to Facebook’s servers and logs the action in a database, allowing Facebook to draw conclusions about app usage from aggregated data.

Onavo for iOS and Android has been installed on more than 33 million devices, according to Sensor Tower, with 62 percent of those installs on Android. TechCrunch speculates that Facebook may be promoting Onavo in the iOS app to encourage more iOS users to download the app.

Facebook is clear about Onavo’s purpose, with a disclosure available on the App Store: “Onavo collects your mobile data traffic. This helps us improve and operate the Onavo service by analyzing your use of websites, apps, and data. Because we’re part of Facebook, we also use this info to improve Facebook products and services, gain insights into the products and services people value, and build better experiences.”

Brooklyn-based writer, editor and creator with a love of all things streetwear and/or delicious. Always on the hunt for the next best coffee shop. Obsessed with new sunglasses.

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Amazon Now Taking Pre-Orders For Microsoft’s Surface Go Tablet

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A couple of weeks ago Microsoft launched their latest Surface tablet in the form of the Surface Go. Shortly after the launch Microsoft started taking pre-orders for the device via the official Microsoft Store, but in case you prefer doing your shopping on Amazon for whatever reason, Amazon has also started to accept pre-orders for the tablet as well.

In terms of pricing, there is no difference from the Amazon listing and the Microsoft listing. This means that the model with 4GB of RAM and 64GB of storage will retail for $399, while the 8GB RAM and 128GB memory option will retail for slightly more expensive at $549. Some might wonder why shop through Amazon when you can buy it from Microsoft directly, but there are some advantages depending on where you live.

For example some reports have pointed out that over in Spain, Amazon Spain is giving a 25% discount on the higher-end model where instead of it being priced at 599 EUR, it is now priced at 449 EUR, so for our readers in Spain, you will be able to take advantage of this discount. However the downside is that the tablet will only begin shipping to you on the 28th of August for those living in Europe, versus the US where it is set for a release on the 2nd of August which is this coming Thursday.

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Mowgli Movie Will Now Release On Netflix In 2019

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Mowgli is a live-action Jungle Book adaptation that director Andy Serkis has been working on. Netflix has now purchased the rights to this movie and it will, therefore, be released on the online streaming network. The release date has been moved to 2019 as a result of this development which will now see this movie being released on Netflix first. This movie is different from Disney’s live-action adaptation of the Rudyard Kipling classic which the studio released in 2016.

Rohan Chand stars in the lead role with Christian Bale playing Bagheera, Cate Blanchett playing Kaa, and Benedict Cumberbatch taking on the role of Shere Khan. Andy Serkis himself will be playing Baloo.

This movie was actually supported to be released in 2016 as well but it has been delayed multiple times since then. The first trailer was released recently which mentioned October 19th, 2018 as the theatrical release date.

That was before Netflix had decided to acquire the rights to Mowgli. EW reports that with this acquisition, the release has been delayed yet again. Netflix is going to premiere Mowgli on its platform at some point next year.

Serkis has said that the decision to move the film to Netflix will help avoid a direct comparison with the Disney movie. The platform will also enable the director to have more creative freedom and explore darker themes, going so far as to explore the violence between animals.

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New iPad Pro Lineup Might Ditch The Headphone Jack

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Ever since Apple ditched the standard 3.5mm headphone jack on recent iPhone models there has been speculation that the company will do this for its other mobile devices as well. A new report has surfaced which claims that the upcoming iPad Pro lineup is not only going to be slightly smaller than its predecessor but will also ditch the 3.5mm headphone jack.

The iPad Pro lineup due next year will reportedly see its dimensions being reduced a little for both the 10.5 inch and 12.9 inch models. The report also reiterates earlier rumors that the new iPad lineup is going to feature FaceID. A recent iOS 12 beta also revealed that there’s a big possibility that this biometric access control system might arrive with the next generation of Apple’s tablet.

The new iPad Pro models might be designed for vertical use as FaceID will reportedly not work when the tablet is in landscape mode. It may also adjust the positions of the Lightning connector and the smart connector for the keyboard for this purpose.

It is as yet unclear when Apple is going to unveil these new tablets. There have been a lot of reports and rumors about them in recent months and they will likely continue in the days to come.

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